Intent Infrastructure
Stop organizing. Start thinking.
For people running multiple things at once who are tired of maintaining their own productivity infrastructure.
Vision
A world where your system works for you, not the other way around.
The tools we use to think should amplify our capacity, not consume it. We envision a future where technology carries the cognitive load of organization, freeing humans to do what they're actually good at: thinking, creating, connecting.
Mission
To eliminate the friction between having a thought and acting on it.
We build systems that preserve intent without demanding decisions—capturing what matters in the moment and surfacing it when it's useful, so nothing important gets lost to the chaos of modern life.
The insight
Organization isn't the problem.
Every productivity system asks
So you dump things in the nearest channel—a screenshot, a DM to yourself, a note you'll "clean up later." And the intent dies there.
BackPocket doesn't ask
Text it. Screenshot it. Voice note it.
We preserve the context and surface it when it's useful—not when you're already drowning.
What we believe
Core Beliefs
Organization is overhead, not output.
Every minute spent filing, tagging, and maintaining is a minute not spent thinking.
Decisions at capture are decisions at the wrong time.
You shouldn't have to know where something goes when you're mid-conversation, half-distracted, or stressed.
Intent decays faster than information.
Most systems preserve what you saved but lose why you saved it. The 'why' is the valuable part.
The best system is one you don't think about.
If you're tending your productivity system, it's not doing its job.
Complexity should be the system's problem, not yours.
AI exists. Let it carry the cognitive load.
Why we built this
BackPocket was born from necessity, not theory.
When you're juggling multiple things at once—work, side projects, family, life—the context starts fragmenting. The inbox becomes chaos. The ideas get lost. The tools you're using assume you're calm, organized, and sitting down to think.
You're not.
That realization—that every productivity system breaks at the exact moment you need it most—is what led to BackPocket.
A system that doesn't require organization. That captures intent even when drowning. That surfaces the right thing at the right moment—not because you remembered to look, but because it understood what you were trying to do.
It won't solve your life. But it might help you hold onto the thread when everything else is moving fast.
"The best productivity system is one you never think about. Ours runs in the background of your life. So you can get back to actually living it.